Mafert has a new visual identity with a bold red "M" and a clearer arrangement of module.

Our ambition was to make Mafert more understandable and consistent across all channels – from the product to the web to print materials. The new logo builds on the dominant red "M", which you may already recognize from our t-shirts, and transfers it into a modern, unequivocal visual.

Along with the identity, we also cleaned up the content. The modules are presented more clearly so that companies can quickly find what they need: Order priorities, Quality control, Paint Shop, Calibrations, Training, Maintenance, Checklists and Company Portal.

What's new

·         Updated logo and colors - emphasis on the red "M".

·         A clearer website and understandable texts for the modules.

·         Consistent nomenclature and easier navigation for users.

Why we did it

·         To make product orientation fast and intuitive.

·         To prepare both the brand and the product for further development.

·         To unify communication with customers and partners.

What doesn't change

·         Focusing on the needs of manufacturing companies.

·         Module functionality and emphasis on added value in practice.

·         Support, consultation and continuous development of the Mafert platform.

What this means for customers

·         Logins and access remain the same.

·         You will find all modules clearly arranged on our website.

·         We welcome your feedback - it helps us prioritize the roadmap.